The SODA Blog

The official blog of the Sportsplex Operators & Developers Association

BEACON Athletics Weekly Updates / And Deals ! (Aug.)

Things are slowing down, renovate your fields because

The time is now.

Beacon is your field projects resource.
We are “the Ultimate Ballfield Resource”, but many forget that means field projects, too. Check out our three-part series on our blog at Ballfields.com for getting your fall renovation projects rolling. If you have bigger plans for your ballfields, contact our Project Services Group. We’re here to help you make your dream project a reality. See the Featured Project at the bottom of this email for a great example of how to exceed your expectations. On your way, checkout these featured products, but don’t wait, the sale ends tomorrow!
Deluxe Overseed Enhancing Tool
Reg. $99, NOW ONLY $89  SAVE $10!


LAST CHANCE! Sale ends tomorrow! Features steel star wheels to penetrate any compacted soil. Sometimes referred to as a star spiker, spiked roller, or overseeder, this soil tool is perfect for overseeding wear areas on your field. Simply throw seed into wear area and maneuver tool several times over seeded area. Excellent seed-to-soil contact, critical for successful germination. 

View Product
Beacon Level Board
Reg. $149, NOW ONLY $135  SAVE $14!


LAST CHANCE! Sale ends tomorrow! The relief angle on the backside of the cutting edge allows the board to easily float for filling. When you need to cut, just pull the angle forward to allow the stainless steel edge to dig down and cut the high spot down. At 54″ wide the extra-wide design lets you cover a much greater area, making leveling more efficient. It’s the best fine hand-grading and leveling tool available for groundskeepers.

View Product

FEATURED PROJECT

SUNSET PARK  |  Kimberly, WI
The transformation was stunning.
Beacon Defender Series In-Line Backstop — Just a better, safer experience. With a planned renovation of the high school baseball complex at Sunset Park in Kimberly, Wisconsin, facility planners were looking for a backstop solution to work with their block wall. The new wall would serve as the base of the backstop, but they really wanted something to enhance the viewing experience for spectators over the old chainlink solution they had previously. Not only a solution to give them a better view of the game, but one that would provide fans with a safer environment as well. So it needed to be functional, but they also wanted it look good. The Beacon Defender Series In-Line Backstop checked all the boxes. The clean lines of… (click to continue readingabout this feature project)
See Details of this Featured Project
VIEW PRODUCT
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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sportsplexoperators.com

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Parents want lower fees to watch kids play soccer at Eastside Sports Complex !

Parents want lower fees to watch kids play soccer at Eastside Sports Complex . . . . . . . . . .

As children get ready to hit the soccer fields this season, parents are asking the city of El Paso to lower the fees they have to pay to watch their kids.

The city is imposing a per-person entrance fee for the newly opened Eastside Sports Complex.”I think it’s going to be very difficult for a lot parents in this community,” said youth soccer coach Jimmy Ryan.

The fee is $5 per adult and $2 per child, and parents said it adds up.

“We were very surprised last week, when the Parks and Recreation Department emailed us and told us that fee would be a per-person entry fee,” said youth soccer parent and coach Daniel Vasquez. “It was very shocking for us to hear that the fee was going to be that high.”

District 5 City Rep. Michiel Noe said the fee is needed.

“These are fields that we made special and they are very special, and we’re going to make sure that they’re maintained in the quality that they deserve to be maintained,” he said.

A spokesperson for the city of El Paso told KFOX14 the Westside Sports Complex does not charge an entrance fee.

But, they said, since the new complex on the east side has enhanced fields and dedicated staff, it needs to have a revenue stream for that upkeep.

Parents said they are not opposed to paying a fee, but they want it to be reasonable.

“I’ve been to some of the best complexes in the country — Reach 11 in Phoenix, the Disney complex in Florida — and you don’t pay an entry fee per person. You do pay for parking, but not per person,” said Ryan. “But I think charging it as a per-person basis and the amount they want to charge per person is way off base.”

Noe said the parks department is looking into the fees and what options may be available.

Those will be presented to the City Council within the next month.

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sadlersports.com/soda

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www.sportsplexoperators.com

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A $5 beer at the game ? More sports teams are slashing prices on concession items !

Chiefs fans who made the trek to Atlanta for Friday’s preseason game got a couple of surprises.

First, there was Patrick Mahomes’ 69-yard touchdown pass to Tyreek Hill. And second, the Falcons offer some of the cheapest concession-stand prices in the NFL.

The Falcons moved into Mercedes-Benz Stadium for the 2017 season and lowered food and beverage prices by 50 percent, ESPN reported. The result? Fans spent 16 percent more money.

Falcons president Rich McKay told the Washington Post that by halftime of last year’s games, the volume of concessions sales matched full-game sales from the 2016 season.

“That meant fans got in better,” McKay told the Post. “That meant security experience was better. They participated in retail. They had something to eat. The overall fan experience really improved.”

Some of the concessions prices at Mercedes-Benz Stadium: $2 for hotdogs, pretzels, popcorn, a bottle of water and regular-sized Coca-Colas. A slice of pizza or nachos cost $3. A 12-ounce Bud Light or a cheeseburger was $5.

Like any good sports trend, other teams are following suit.

The Baltimore Ravens, Detroit Lions, Baltimore Orioles, Atlanta Hawks and the University of Texas and Mississippi State football teams have or are reducing prices on food and drinks.

On Thursday, the Rose Bowl is expected to announce cheaper prices for hotdogs, soft drinks and nachos for UCLA football games, according to ESPN’s Darren Rovell.

Mississippi State slashed prices on hotdogs, nachos and soft pretzels from $5 to $2, while the cost of a 20-ounce bottle of water was cut in half to $2.

“I believe this new comprehensive plan for concessions is a key element to increasing value for our fans,” Mississippi State president Mark E. Keenum said on the athletic department’s website. “High quality refreshments, more sensible pricing, faster service and new policies that address items of input from our fan base are a winning combination for a better game day experience.”

A better fan experience is the common theme for teams with cheaper concessions.

Starting this year, the Orioles offered small, medium and large sizes for soft drinks and beer at Oriole Park at Camden Yards. There also were small and large sizes for french fries and popcorn.

Additionally, kid-sized hotdogs and sodas ($1.50 each) are at concession stands around the stadium instead of just one site.

“The fan experience at Camden Yards is defined by our commitment to fan choice, diversity of local food offerings, and family-focused sizing and pricing,” Orioles executive vice president John Angelos said in a statement, per masnsports.com.

The Lions are reducing the cost of an adult beverage. The Detroit News reported that $5 beer will be available in specific locations. The Lions also will offer a hotdog, chips and soda combo for $10 or a hotdog, chips and a beer for $12.

A $5 beer also will be available to Atlanta Hawks fans, who will find 11 other concession items that are $4 or cheaper.

Texas dropped the price of 10 food or drinks, including sodas, water, popcorn, candy and hot dogs, at its football games.

“We’re asking fans to spend their discretionary income to support our programs and attend our events, so reducing prices on concessions, providing entertainment, making it an event, that’s all a big part of our efforts to get fans to campus and into the stadium,” Texas athletic director Chris Del Conte told the Post.

“It’s all about making our campus the place to be on game day and to create the best atmosphere in the country.”

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

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“Proudly Serving The USA/Canada Since 1981”

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Multi-purpose 250-acre sports complex planned for Clermont area !

Complex will be ‘unlike anything the state

has ever seen,’ city leaders say !

CLERMONT, Fla.Developers of the proposed Olympus sports complex told Clermont city leaders Tuesday that the project could lead to more than $1 billion in economic impact.

City leaders got their first chance to look at plans to develop 250 acres in south Lake County, along Route 27 near Lake Louisa State Park. The land is currently an undeveloped orange grove.

The city’s economic development director, Shannon Schmidt, has been working with developers on the proposed Olympus sports complex for nearly two years.

“This city has not seen a development of this size or significance,” Schmidt said. “Olympus will become almost a city of its own with the amount of activity slated to be happening there.”

The recently unveiled private development would feature a tennis complex, aquatic center, several hotels, restaurants, health care facilities and other sports training facilities.

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“The city is already known as an Olympic sports training destination,” Schmidt said. “This will further complement it with an array of opportunities for amateurs, collegiate athletes, Olympic athletes and professionals.” 

Developers said the complex will create nearly 6,000 jobs and pump more than $1.4 billion worth of economic impact into the community over 10 years.

City leaders expect the developers to submit a proposal for annexation, as well as rezoning of the property and a large scale comprehension plan amendment, in September. Public hearings would then take place in October through the planning and zoning commission and city council.

The five-phase project is expected to get underway in 2019 and be finished by 2025.

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

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“Proudly Serving The USA/Canada Since 1981”

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BEACON Athletics Weekly Updates / And Deals ! (Aug.)

August 21, 2018       |       BeaconAthletics.com        |       Ballfields.com
Take a look at our Monthly Specials for August!

THIS WEEK’S FIELD THOUGHTS

It’s August and daylight is on the wane. The sun is coming up later and setting earlier. We are beginning to see a cool night make an appearance on occasion. And many baseball and softball seasons have wrapped up for the year. There will be some fall ball seasons played but football season will take the lead by the end of the month. That means many ball fields are done for the season so it’s time to get to it and get those fields ready for next spring.

Previously we talked about getting the grass back into shape after the season as well as dealing with any lip issues that may have developed during the season. Now, we move to the infield skin itself. This time of year is the best time to do any renovation on the infield skin whether it is minor or major. You have plenty of time to work on it without the threat of an opening day deadline and still plenty of favorable weather and soil moisture conditions.

A season can take a toll on an infield resulting in ragged turf edges and high and low spots in the infield skin. Reestablish your turf edges by running string lines and…. Click to continue reading about renovating your infield skin from Beacon’s head groundskeeper, Paul Zwaska:  Post-Season Renovation Part 2: The Infield Skin

Visit Ballfields.com frequently for tips & articles andGroundskeeperU.com for online training.

Pro Cord String Winder
SAVE $4

In stock! Typically ships the next business day. Straight field lines can be a real challenge — unless you’re using our Pro Cord String Winder. It’s strong, but still stretchy enough to really snap a straight line. The 500 ft of high-strength, braided cotton string line is thicker (see comparison photo) for higher visibility and will stretch, meaning you can pull your line extremely tight and when you “snap” the cord, you get the straightest line as possible. (Discount thru Friday, August 31 applied automatically)

Beacon Level Board
SAVE $14

In stock! Typically ships the next business day. Your best option for hand-grading or leveling an entire infield or fixing issues around the bases, player positions, home plate, and pitcher’s mound. Stainless steel cutting edge, reinforced aluminum handle. (Discount thru Friday, August 31 applied automatically)

OPEN BOX ITEM OF THE WEEK

OPEN BOX Item — Wheel Wand Painter — SAVE $19!  Gives you easy upright marking with good control. Holds one can of aerosol paint. Like-new condition. (Reg. $49) NOW ONLY $30

FEATURED PROJECT

In-Line Backstop Netting, Sunset Park, Kimberly, WI.
With a planned renovation of the high school baseball complex at Sunset Park in Kimberly, Wisconsin, facility planners were looking for a backstop solution to work with their block wall. The new wall would serve as the base of the backstop, but they really wanted something to enhance the viewing experience for spectators over the old chainlink solution they had previously… click to learn more about this project.

View Project

By Groundskeepers, For Groundskeepers.

The time and effort necessary to train new staff each year can become overwhelming, and that’s exactly why we developed Groundskeeper U. GU is the perfect online tool for teaching new staff, summer help, and volunteers. Through videos, photos, audio, and written material your staff will learn the right way with the tried and true practices taught by Paul Zwaska.

Enjoy this by-groundskeepers-for-groundskeepers resource and, when you find a lesson or technique you know others will benefit from, be sure to share it on social media and with your colleagues!

Visit Groundskeeper University

Find what you need, it’s all here.

If you there’s something your field needs, you’ll find it in our catalog. Request your copy of The Ultimate Ballfield Resource. Our catalog features a complete listing of products to keep you rolling with everything you need all season long. This is your go-to must-have resource.

Request a Catalog

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

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“Proudly Serving The USA/Canada Since 1981”

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Youth sports will be primary goal for new Hamilton sports complex, developer says !

In fact, it’s a bigger deal, from Spooky Nook Sports’ perspective, for organizations like Hamilton’s championship-winning West Side Little League to participate, because the facility’s primary focus is youth sports.

Spooky Nook Sports, which hopes to break ground on the proposed Spooky Nook at Champion Mill in Hamilton next month, had been talking with FC Cincinnati about such a relationship last year, and had let the team use its existing gigantic sports training and playing complex near Lancaster during 2016 while the team had games nearby.

MORE ATTRACTIONS: New parks planned as part of Hamilton River Plan

Spooky Nook owner Sam Beiler said it is local and regional youth sports teams — some teams travel from as far as a 3.5-hour drive to the existing Spooky Nook facility near Lancaster, Pa., for tournaments — that drive the country’s largest indoor sports facility’s success.

“We think it would have been exciting,” Beiler said. “But the primary goal of this project is youth sports development and economic impact. And so we feel like we’re right on target. There would have been a lot of sizzle for that, but the steak is in youth sports.”

The Hamilton complex, like its Pennsylvania counterpart, will be able to provide activities like winter softball for youth and adults, as well as volleyball, basketball, and a large variety of other sports. Training and workout facilities also are planned, including classes for local people wanting fitness options.

MORE: Hamilton’s low dams may be altered to allow safer boating

Youth sports also are what bring in 10,000 to 20,000 athletes and their families to Lancaster many weekends.

That’s the economic driver,” Beiler said. “When you have the youth tournaments, and they come in by family or by team, that’s where the economic impact happens. There’s nominal economic impact from a professional or semi-professional team. They just don’t – there’s not enough. The costs are too high to manage that.”

Spooky Nook earlier this year presented its first youth softball tournament in Butler County, as a way to introduce itself to the community. For years, Spooky Nook employees have been talking with teams, leagues and sports associations in this region to build relationships that could lead to those groups working out and playing at Spooky Nook.

“We’ve had dozens and dozens of conversations with youth sports organizations,” Beiler said. “West Side Little League is an example. Their input helped us design our baseball area. We expect they’d be heavy users.”

The U.S. Women’s Field Hockey Team also has its training facilities at Spooky Nook’s Pennsylvania complex.

“We would be interested in that, but I don’t think we have landed on a partner at this point, although there are several conversations underway that would lead to a recognizable organization being a part of that,” Beiler told the Journal-News.

“That’s not critical to our model, so it would have to be a good fit, for us and the other organization. USA Field Hockey back in Pennsylvania, it’s a great relationship. I believe they have a top-notch facility for practice and play. But the largest part of our field hockey program there is with the youth players,” he said.

“So even if there was someone like that out here, it’s at the youth level that we are most engaged. The professional sports…. We have excellent sports training, but most of our focus is on youth sports,” Beiler said.

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

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“Proudly Serving The USA/Canada Since 1981”

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Tourism board approves new Sports Park operations agreement !

Tourism board approves new Sports Park operations agreement

The Elizabethtown Sports Park operations agreement between the Elizabethtown city government and the Elizabethtown Tourism and Convention Bureau is one step closer to completion.

The tourism board approved the agreement during a brief meeting Friday morning. Director Sherry Murphy said the agreement will go before Elizabethtown City Council for a vote Sept. 10.

“The operations agreement outlines the responsibilities of the (Elizabethtown Tourism and Convention Bureau) and the city so that both parties completely understand their roles moving forward. Some specific topics covered utilities, cleaning and maintenance responsibilities, proper reporting to the city on a regular basis, insurance coverage, indemnification for the city, etc.,” she said.

Murphy said the tourism board sees no areas of concern.

“Both the city and tourism understood the need to equip the future professional management company with the ability to recognize possible income sources,” she said.

The lease agreement for the Elizabethtown Sports Park between the two entities was approved Aug. 13. It will become effective and extend for a five-year term from the date a professional management company, as selected by the tourism bureau, takes occupancy of the park.

The lease agreement gave the board the ability to move forward with securing a third-party operator with experience managing sports venues. The target is to identify and select an operator for the 2019 sports season.

The 150-acre park has been operated by the city recreation department since its founding in 2012. It has experienced a financial deficit of more than $1 million annually.

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

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PlanFinalGuideAd. . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 

“Proudly Serving The USA/Canada Since 1981”

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More cheap foods ! Texas moves to ‘fan friendly’ concessions prices at football stadium !

The “fan-friendly” concessions prices movement has hit college football.

Texas announced this month it would slash game-day concession prices at Darrell K. Royal-Texas Memorial Stadium on items such as hot dogs (from $5 to $4), popcorn (from $4.50 to $3) and fountain sodas (from $5 to $3).

Professional sports franchises, starting with tenants of Atlanta’s Mercedes-Benz Stadium, experimented with reduced prices for stadium snacks during the 2017 sports calendar to great success.

At Falcons’ games at Mercedes-Benz Stadium last season, the volume of concessions sales at kickoff matched full-game sales from the 2016 season, team President Rich McKay said in a May interview. Fans spent 16 percent more on concessions at 2017 Falcons games than they did in 2016.

Other professional teams, including the Baltimore Orioles and Ravens and Atlanta Hawks, have cut food prices as well.

Texas also will host a five-hour pregame street party outside the stadium, called “Bevo Boulevard” in honor of the school’s mascot, that will include live entertainment and happy hour prices on beer and wine.

Attendance at Longhorn football games has dropped as the team struggles to return to national prominence. DKR-Texas Memorial Stadium seats more than 100,000 spectators, but the 2017 season saw an average attendance of 92,778, down five percent from 2016.

“That is heresy in Texas,” said Nick Watanabe, assistant professor of sport and entertainment management at the University of South Carolina. “So I think this is a kind of way to reverse that trend, to make it affordable for fans to come out.”

Texas athletics officials say they’re competing with the same elements as professional sports teams — your comfy couch and food from your fridge — to get fans into stadium seats. And they’re working with the same value proposition, Watanabe said, to make Longhorn football games feel more affordable.

Ticket prices to college football games are generally so expensive that knocking a few bucks off the original cost isn’t enough to change consumer behavior. But food prices are low enough that cutting them by a couple dollars could lead a consumer to swallow the cost of tickets, knowing a meal won’t be all that pricey.

“We want to make it reasonable for families and our students to come out and cheer on our teams,” Texas Athletics Director Chris Del Conte said. “That was the number one priority in doing that.”

Let’s say a family of four goes to a Texas game and each member eats a hot dog and drinks a soda. Let’s throw in an order of nachos because someone got hungry in the second half.

Under the old price system, that would be $45. With the new prices, it would be $32.

Maybe the $13 saved pays for stadium parking.

“We’re asking fans to spend their discretionary income to support our programs and attend our events, so reducing prices on concessions, providing entertainment, making it an event, that’s all a big part of our efforts to get fans to campus and into the stadium,” Del Conte said. “It’s all about making our campus the place to be on game day and to create the best atmosphere in the country.”

If Texas has success with reduced concessions pricing, Watanabe said, look for it to spread quickly through the rest of college sports. UT’s athletic department, according to USA Today, generated the most revenue of any college athletic department in the country last year.

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

. . . . . . . . . . . . . . . . . . . . . . . .

www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

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“Proudly Serving The USA/Canada Since 1981”

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BEACON Athletics Weekly Updates / And Deals ! (Aug.)

August 14, 2018   |       BeaconAthletics.com    |       Ballfields.com
Take a look at our Monthly Specials for August!

THIS WEEK’S FIELD THOUGHTS

Now is the time to begin strategizing the renovations and improvementsthat will make your baseball and softball fields better in the next few months in preparation for next season. A good groundskeeper will put their ballfields to bed “ready-to-go” for the following season. Even those whose facilities host a fall ball season will typically get a period of a couple weeks or more of inactivity before the fall season starts up. Late summer and fall offer the best opportunity to make improvements to these ballfields because of the lack of on-field activity and typically drier weather patterns. Over the next several weeks, we’ll talk about the renovation period for ballfields and make recommendations for the types of projects that should be performed during this renovation window available.

To start things off, any turfgrass on the fields likely is in need of some TLC. If you have irrigation, this is a good start. You may have been a little conservative on watering your fields during the season and because of that the turfgrass cover may have suffered. If your turfgrass density is thin on your fields, start with spending a week or so flooding that turf with lots of water to rehydrate and invigorate the turf. You will be surprised how much your thin turf areas will bounce back with something as simple as water.
With the field fully hydrated, aerification and any overseeding… Click to continue reading about planning for Fall Renovations from Beacon’s head groundskeeper, Paul Zwaska:  Post-Season Renovation Part 1: Plan Now

Visit Ballfields.com frequently for tips & articles andGroundskeeperU.com for online training.

Beacon Pro Shot Hose Nozzle
SAVE $30

In stock! Typically ships the next business day. Perfect for professional groundskeepers. Designed after a fireman’s nozzle making it perfect for groundskeepers. 1″ aluminum hose nozzle that features a “flush” setting to clear particles that can affect performance. Great option for lip removal. (Discount thru Friday, August 31 applied automatically)

Multi-purpose Constant Flow Nozzle
SAVE $7

In stock! Typically ships the next business day. This multi-purpose nozzle is perfect for hand watering applications, including: heavy watering, infield watering, syringing, cooling, equipment, and stadium washdown. Provides both wide fog and straight stream at an optimum flow rate of 35 GPM. Made of high-quality aluminum and stainless steel. (Discount thru Friday, August 31 applied automatically)

FEATURED DEMONSTRATION VIDEO

THE HYDROWASH METHOD Lips  you can easily manage are called “loose lips” because there is not a severe buildup and the soil has loosely accumulated. One method for removing loose to medium lips is with water using the Hydrowash Method. Watch this video from our Groundskeeper U lesson “How to Remove Lips” to see quick explanation and demonstration.

OPEN BOX ITEM OF THE WEEK

OPEN BOX Item — Ultralite Hose (100ft) — SAVE $94!  You won’t believehow ultralight this 1″ irrigation hose is. This 100-ft hose is only 18 lbs! Working pressure of 300 psi. Fits 1″ nozzle. Slightly-used condition. (Reg. $279) NOW ONLY $185

By Groundskeepers, For Groundskeepers.

The time and effort necessary to train new staff each year can become overwhelming, and that’s exactly why we developed Groundskeeper U. GU is the perfect online tool for teaching new staff, summer help, and volunteers. Through videos, photos, audio, and written material your staff will learn the right way with the tried and true practices taught by Paul Zwaska.

Enjoy this by-groundskeepers-for-groundskeepers resource and, when you find a lesson or technique you know others will benefit from, be sure to share it on social media and with your colleagues!

Visit Groundskeeper University

Find what you need, it’s all here.

If you there’s something your field needs, you’ll find it in our catalog. Request your copy of The Ultimate Ballfield Resource. Our catalog features a complete listing of products to keep you rolling with everything you need all season long. This is your go-to must-have resource.

Request a Catalog

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It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

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Ravens concessions price drops include $5 beer, $3 hot dogs !

Concessions at Ravens games next season will include a $5 domestic beer, $3 hot dogs and $6 burgers, president Dick Cass announced at a news conference Thursday.

The new “Flock Friendly Fare” initiative reduces prices on 21 of the most popular menu items, with an average drop of 33 percent. Prices for favorites like soft pretzels and fries will be reduced by up to 53 percent, and no single item will cost more than $9.

Cass said the decision to reduce the prices came after hearing more criticisms than compliments about the cost of concessions.

“We heard the criticism, and we’re responding, and we hope they’re going to take that into account when they’re making a decision of whether or not to come to a game,” Cass said. “And if they do come, it’s going to be less expensive for them, particularly for a family.”

Non-alcoholic beverages will also be reduced by an average of 39 percent. Five alcoholic beverages, including domestic draft and packaged beer, will be reduced by an average of 16 percent.

The stadium will also introduce a 12-ounce domestic beer for $5 — a first for the stadium, Cass said.

“I think our fans will welcome a $5 beer,” he said.

“We’re expecting that our revenue from concessions on game day will decline something in excess of a million and a half dollars” over the course of the season, Cass said, adding that the cost will be absorbed by the team.

The move follows the Atlanta Falcons’ decision to drop their concession prices by 50 percent when they moved into Mercedes-Benz Stadium last year. Team officials reported that fans spent 16 percent more than in the previous year, according to ESPN.

For the Ravens, the move is part of an effort to be more fan-friendly after a 2017 season in which the team missed the playoffs for a third consecutive year. The number of empty seats at M&T Bank Stadium became a major storyline, as did the fan response to roughly a dozen players who knelt during the national anthem before the team’s game in London against the Jacksonville Jaguars.

Discussions about reducing costs began before last season. Cass said the plan, with input and help of Ravens owner Steve Bisciotti, came together in March.

Chris Bigelow, food service consultant to stadiums and arenas and the president of the Bigelow Companies, said it’s an unusual move for the NFL teams, whose fans pay higher fees for seat licenses, parking and tickets than fans of most other sports. Bigelow said food and beverage sales are a smaller percentage of revenue for the NFL than for other sports.

“When this was first announced [by the Falcons], I thought if there’s a lot of teams interested in that, we would have seen more by now,” he said.

But football is also facing increased competition from esports and the rising popularity of soccer.

“I think all the teams will be looking for ways to offer a better value to the customer,” he said.

Ravens concessions with reduced prices

Food

  • Stadium hot dogs and peanuts, both previously sold for $5, are now $3 each.
  • Grilled hot dogs, once $6.50, are now $5.
  • Stadium burgers, once $8.50, are now $6.
  • An entree of chicken tenders and fries, once $11, is now $7.
  • French fries, once $6, are now $3.
  • Pizza, once $8.50, is now $6.
  • Nachos, once $5, are now $7.75.
  • Bavarian pretzels and regular popcorn, both previously sold for $5.25, are now $3 each.
  • Soft pretzels, formerly $4.25, are now $2.
  • Bottomless popcorn, once $8.75, is $6.

Non-alcoholic beverages

  • Souvenir sodas (with one refill) are $5 each instead of $8.
  • A large fountain soda, once $5.25, is now $3.
  • A liter of bottled water, once $6.50, is now $4. A 20-ounce bottled water is $3, down from its original $4.75 price.

Alcohol

  • The 12-ounce domestic packaged beer, a new offering, is $5.
  • Domestic 16-ounce packaged and draft beers are $7 each, instead of $8.50.
  • Premium packaged and draft beers, once $9.50, are now $8 each.
  • Premium spirits, formerly $10, are now $9.

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. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

It’s Never To Late To Save Your Program Money !
Check Out Our Insurance Program Today !

. . . . . . . . . . . . . . . . . . . . . . . .

www.sadlersports.com/soda

. . . . . . . . . . . . . . . . . . . . . . . .

SODA Logo “Proudly Serving The USA/Canada Since 1981”

www.sportsplexoperators.com

. . . . . . . . . . . . . . . . . . . . . . .

PlanFinalGuideAd

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 

“Proudly Serving The USA/Canada Since 1981”

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .